Improve Your Real Estate Marketing Growth with These Strategies
The great Peter Drucker once said: “All business is innovation and marketing.” So the question is, does your real estate marketing drive the success you deserve?
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Whether you do all the marketing on your own and are looking for cheap real estate marketing or work with a team on large marketing campaigns, it is one of the key components for the success of your business. Here are some great ideas you can put into place to create a winning marketing plan.
Real Estate Marketing Lead Generation Ideas
1. Market to Your Database
- Send them weekly or monthly emails
- Create or curate content
- Send birthday, anniversary, and other cards as relationship management touchpoints
2. Market to Your Geographic Farm
- 2-3 mailers per month
- Social proof card (sold listings/transactions)
- Open house listings
- Just listed / just sold
3. Market on Social
- Weekly show “How’s the market?” (Be the local expert)
- Share articles from Keeping Current Matters
- Share videos of your open houses and other community events
- Post regularly on Facebook, Twitter, and Instagram
Your Real Estate Marketing Plan
- Do you have a real estate marketing plan in place?
- Is it up front and visual where you can see it?
- Does it answer “how much, of what, to who, and by when” every single month?
If you don’t have a real estate marketing plan, you should start working on it today. Need help getting started on a real estate marketing campaign? View a sample real estate marketing plan here!
Bottom Line
The bottom line is that through your marketing you’re empowering and informing your audience. Doing this builds trust and gives them the information they need to make good decisions.
Next Steps
We help thousands of agents just like you find the success they deserve.
Learn how we can help you create a marketing plan for success by scheduling your free coaching consultation!
We’ve helped scale the businesses of tens of thousands of real estate agents.
When you start with a free real estate coaching consultation, chances are we can help scale yours as well. Schedule yours today!
